Privacy policy
Last updated: May 23, 2026
This Privacy Policy describes how All K Beauty collects, uses, stores, and shares your personal information when you visit our website, make a purchase, contact us, or otherwise use our online store and services.
All K Beauty is operated from the Netherlands. For the purpose of applicable data protection laws, All K Beauty is the data controller of your personal information.
Our store is hosted by Shopify, which provides the online e-commerce platform that allows us to sell our products and services to you.
By using our website or placing an order, you acknowledge that you have read and understood this Privacy Policy.
1. Personal Information We Collect
We may collect the following types of personal information, depending on how you interact with our website:
- Name
- Email address
- Billing address
- Shipping address
- Phone number
- Order details
- Payment and transaction information
- Account login details, if you create an account
- Customer service messages and communications
- Product reviews or other content you submit
- IP address
- Browser type
- Device information
- Website usage and browsing activity
- Cookie and tracking information
We do not intentionally collect more personal information than is necessary to operate our store, process orders, provide customer service, and improve our services.
2. How We Collect Personal Information
We collect personal information in the following ways:
- Directly from you when you place an order, create an account, contact us, subscribe to emails, or submit information through our website.
- Automatically when you visit our website, through cookies and similar technologies.
- From service providers, including Shopify, payment providers, shipping carriers, analytics providers, marketing platforms, and fraud prevention tools.
- From third-party platforms when you interact with us through social media, advertising, or other connected services.
3. How We Use Your Personal Information
We use your personal information for the following purposes:
- To process and fulfill your orders
- To accept and process payments
- To arrange shipping and delivery
- To provide order confirmations, updates, and customer support
- To process returns, refunds, cancellations, or exchanges
- To manage your customer account
- To respond to your questions or requests
- To prevent fraud, abuse, and unauthorized transactions
- To improve our website, products, and customer experience
- To send marketing emails, where permitted by law or where you have given consent
- To show relevant advertisements, where permitted by law
- To comply with legal, tax, accounting, and regulatory obligations
- To enforce our terms, policies, and legal rights
4. Legal Bases for Processing Personal Information
If you are located in the European Economic Area, the United Kingdom, or Switzerland, we process your personal information under the following legal bases:
- Performance of a contract: We process your information to complete purchases, process payments, ship orders, handle returns and refunds, and provide customer service.
- Legal obligation: We process certain information to comply with tax, accounting, consumer protection, and legal record-keeping requirements.
- Legitimate interests: We process information to operate, secure, protect, and improve our business, website, services, and customer experience.
- Consent: We rely on your consent where required for marketing emails, cookies, analytics, and personalized advertising. You may withdraw your consent at any time.
5. Payment Information
Payments are processed through secure third-party payment providers. We do not directly store your full credit card or debit card details on our own systems.
Payment information may be processed by Shopify, payment processors, banks, card networks, and other providers involved in completing your transaction.
6. Cookies and Similar Technologies
Our website uses cookies and similar technologies to operate the store, remember your preferences, analyze website traffic, improve performance, prevent fraud, and support marketing or advertising.
Cookies may collect information such as your IP address, device type, browser type, pages visited, products viewed, items added to cart, and interactions with our website.
Where required by law, we will ask for your consent before using non-essential cookies, such as analytics or advertising cookies. You can manage or disable cookies through your browser settings. Please note that disabling certain cookies may affect how the website functions.
7. Email Marketing
If you subscribe to our newsletter or agree to receive marketing communications, we may use your email address to send you updates, offers, product news, and promotional messages.
You can unsubscribe from marketing emails at any time by clicking the unsubscribe link in our emails or by contacting us at info@allkbeauty.com.
Even if you unsubscribe from marketing emails, we may still send you non-marketing messages related to your orders, account, customer service requests, legal notices, or policy updates.
8. How We Share Personal Information
We may share your personal information with trusted third parties when necessary to operate our store and provide our services. These third parties may include:
- Shopify, our e-commerce platform provider
- Payment processors
- Shipping and delivery companies
- Fulfillment partners
- Customer service providers
- Email and marketing service providers
- Advertising and analytics providers
- IT, hosting, and cloud service providers
- Fraud prevention and security providers
- Professional advisers, such as accountants, lawyers, or insurers
- Government authorities, regulators, or law enforcement where required by law
- We do not sell your personal information in the traditional sense. However, some privacy laws may define certain advertising or analytics activities as “sharing” or “selling” personal information. Where required by law, you may have the right to opt out of such activities.
9. Shopify
Our store is powered by Shopify. Shopify may collect and process personal information when you visit our store, make a purchase, or interact with our website.
Information you provide through our store may be shared with Shopify and other service providers that help us operate the website, process payments, fulfill orders, improve the store, and provide related services.
Shopify may process your personal information in countries outside your country of residence. Shopify’s use of personal information is described in Shopify’s own privacy notices and consumer privacy resources.
10. International Transfers
Because we use Shopify and other service providers, your personal information may be transferred to, stored in, or processed in countries outside the country where you live, including countries that may have different data protection laws.
Where required by applicable law, we rely on appropriate safeguards for international transfers, such as adequacy decisions, Standard Contractual Clauses, or other legally recognized transfer mechanisms.
11. How Long We Keep Personal Information
We keep your personal information only for as long as necessary for the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.
For example:
- Order and transaction records may be kept as required for tax, accounting, and legal purposes.
- Customer service communications may be kept for as long as needed to resolve the issue and maintain business records.
- Marketing information is kept until you unsubscribe or withdraw your consent.
- Account information is kept while your account remains active or as needed to provide services.
- Certain technical and security records may be kept for a limited period to protect our website and prevent fraud.
When personal information is no longer needed, we will delete it, anonymize it, or securely store it as required by law.
12. Security
We take reasonable technical and organizational measures to protect your personal information against unauthorized access, loss, misuse, disclosure, alteration, or destruction.
However, no website, internet transmission, payment system, or electronic storage method is completely secure. We cannot guarantee absolute security, but we work to protect your information using appropriate safeguards.
13. Your Privacy Rights
Depending on where you live, you may have certain rights regarding your personal information, including the right to:
- Request access to the personal information we hold about you
- Request correction of inaccurate or incomplete information
- Request deletion of your personal information
- Request restriction of processing
- Object to certain types of processing
- Withdraw consent where processing is based on consent
- Request a copy of your personal information in a portable format
- Opt out of certain marketing or advertising activities
- Lodge a complaint with a data protection authority
These rights may be subject to legal limits and exceptions.
To exercise your rights, please contact us at info@allkbeauty.com.
We may need to verify your identity before responding to your request. We will respond within the timeframe required by applicable law.
14. Your Rights in the European Economic Area
If you are located in the European Economic Area, you have the right to lodge a complaint with your local data protection authority.
Because All K Beauty is based in the Netherlands, you may contact the Dutch data protection authority:
Autoriteit Persoonsgegevens
The Netherlands
We encourage you to contact us first at info@allkbeauty.com so we can try to resolve your concern.
15. Children’s Privacy
Our website and services are not intended for children. We do not knowingly collect personal information from children under the age of 16.
If you believe that a child has provided us with personal information, please contact us at info@allkbeauty.com and we will take appropriate steps to delete the information where required by law.
16. Third-Party Websites and Links
Our website may contain links to third-party websites, apps, social media pages, payment providers, or other online services.
We are not responsible for the privacy practices, security, content, or policies of third-party websites or services. We recommend that you read their privacy policies before providing personal information to them.
17. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business, website, services, legal obligations, or privacy practices.
When we update this Privacy Policy, we will post the revised version on this page and update the “Last updated” date above.
18. Contact Us
If you have any questions about this Privacy Policy, our privacy practices, or if you would like to exercise your privacy rights, please contact us at:
All K Beauty
Email: info@allkbeauty.com
Address: Ameliapolder 84, 3825 LJ Amersfoort, Netherlands
For the purpose of applicable data protection laws, All K Beauty is the data controller of your personal information.